News

Varietal Aromas of Wine

Varietal Aromas of Wine

The bouquet of a wine is one of the most fascinating and complex things to describe. But what satisfaction when we can recognize a wine or a varietal blindly! Especially if we are novice tasters and we don't have hundreds (or thousands) of tasting evenings behind us. In reality, recognizing a wine or a varietal during a blind tasting is not at all easy even for the most expert tasters since the bouquet is the result of many variables (e.g. grape variety, terrior, winemaking, aging, etc.).  However, some varietals come to our aid because they present recognizable characteristic aromas in a wine which distinguish...

Read more →


Don't Fall into the Forgetting Curve!

Don't Fall into the Forgetting Curve!

Are you afraid of falling into the Forgetting Curve? Does this term make you anxious? The "forgetting curve" is a term coined by the German psychologist Ebbinghaus in 1885 to indicate the speed with which you forget memorized information. Ebbinghaus conducted numerous experiments with regard to memorizing information without meaning, and showed how the loss of memory is very rapid in the period immediately after memorization and then slows down: we forget 50% of the information we learn after a day, 75% after two days (therefore the 25% more) and over 90% after a week. He also observed that to counteract...

Read more →


Transform your Kitchen into an Olfactory Gym!

Transform your Kitchen into an Olfactory Gym!

Our sense of smell has been very important to the survival of our human race, but is no longer keenly developed and utilized in our lives today.  Our sense of smell can unveil to us a world so vast, unknown and unexplored, that with only a few small work-outs, that can even seem like a game, we can transform our kitchen into an adventure park, and children can also participate! Are you ready to try this easy olfactory work-out?  You must start with the intention not to cheat. ;) The olfactory tasting must be done blindly. What does that mean? Let's look at it this...

Read more →


Resins, Primordial Aromas

Resins, Primordial Aromas

The use of resins and vegetable balms has a very long history that goes back to the first hominids. It is presumed, due to convincing scientific evidence, that resins were discovered when controlled fire was introduced into the life practices of these races in the early Paleolithic period. The scents that were emitted from burning resinous branches, must have attracted the attention of the people, thus initiating an interest and expansion of knowledge that would later translate, in subsequent ancient civilizations, into the sacred use of burning aromatic resins to perfume temples dedicated to the gods with the scope of...

Read more →


53rd National Congress of the Italian Sommelier Association (AIS)

53rd National Congress of the Italian Sommelier Association (AIS)

The three days of the 53rd AIS National Congress have concluded. It has been three intense and emotion-filled days. Thank you to all those who came to the TasterPlace stand to try our Aroma kits and purchase our products.  The National Congress was a success with over 3,500 registered visitors and participants and an impressive organization: 170 AIS Veneto Sommeliers who coordinated and managed the tastings open to the public; over 20 guided tours / tastings / cultural events organized by AIS Veneto over 3 days; 100 companies in the region selected among those with the best results in the Vitae e Vinetia 2020 Guides. ...

Read more →